09:30–10:00

Coffee and mingle

Introduction | Sofia Widmann, Managing Partner, MUSEUM BOOSTER & MUMOK Team

Ice-breaker

10:45 – 12:10

Session 1 

What are the key components for the digital strategy in a museum?

Summary of research results and highlights, vision & relevance of digital strategies

Short tour through exhibition | MUMOK Team

12:30 – 13:55

Lunch

14:00 – 15:30

Session 2

What are the key components for the digital strategy in a museum?

Focus on MUMOK: Collections and Education Playful activity | Marie-Therese Hochwartner, Head of Collection, MUMOK

15:30 – 16:00

Coffee break

16:00 – 18:00

Exemplary internal and external cases. Discussion rounds.

18:00 – 18:45

Museumsquartier – Walk & Talk

From 19:00

Dinner at Glacis Beisl – Museumsquartier, Breite Gasse 4, 1070 Vienna

08:00 – 09:00

Drinks & Tour at AIT – Austrian Institute of Technology, Giefinggasse 4, 1210 Vienna

10:00 – 10:30

Agenda for the day | Gretchen Simms, Head of Research & Learning

10:30 – 12:30

Session 3

What are the key components for the digital strategy in a museum?

Workshop on possible solutions (short-term, mid-term, long-term) | Diego Cenzano, CEO, BIKO2

Tour through the museum, behind the scenes | MUMOK Team

13:30 – 15:00

Lunch

15:00 – 16:30

Session 4 

Preparation for the next meeting: Audience Development |Audience Agency & Fraunhofer IMW 

16:30 – 17:00

Coffee break

17:00 – 17:55

Questions & Answers

Closing for the day | Sofia Widmann, Managing Partner, MUSEUM BOOSTER

From 19:00

Casual drinks & dinner at 25hours hotel, Lerchenfelder Straße 1/3, 1070 Vienna

10:00 – 13:00

Vision & relevance of museums – in-depth discussion | MUSEUM BOOSTER